In 2025, the hair trend anyone and everyone should get behind is healthy hair. From high-gloss finishes to damage-free styles, hair that looks and feels strong is the ultimate goal. Whether it’s effortless, glossy waves or sleek, frizz-free strands, the secret isn’t just in the styling—it’s in how you care for your hair.
The good news? Achieving healthy, radiant hair doesn’t have to be complicated. With the right products and a few simple steps, you can bring strength, shine, and repair to your hair, no matter your hair type or routine.
The Bond-Repairing Secret to Stronger Hair
Damaged hair? Not in 2025. With daily exposure to heat tools, environmental stressors, and chemical treatments, maintaining strong, healthy strands is more important than ever. The key is reinforcing and protecting your hair’s internal structure, and that’s exactly what Redken Acidic Bonding Concentrate does.
This powerhouse range is formulated with Redken’s Bonding Care Complex with Citric Acid to strengthen weakened bonds, reduce breakage, and improve overall hair health. Plus, its pH-balancing power brings hair back to an ideal range of 4.5-5.5, which is crucial for reducing damage post-coloring or lightening. Whether your hair is color-treated, highlighted, or damaged, this system works to restore strength and shine while making hair more manageable.
- Acidic Bonding Concentrate Intensive Treatment
- Acidic Bonding Concentrate Shampoo & Conditioner
- Acidic Bonding Concentrate Lightweight Liquid Conditioner
- Acidic Bonding Concentrate 5-Min Liquid Mask
- Acidic Bonding Concentrate Leave-In Treatment
In addition to the Acidic Bonding Concentrate Range, now, there’s a new way to take your bond repair routine to the next level. Enter Redken’s Acidic Bonding Concentrate 24/7 Night & Day Serum—a bond-repairing, moisture-boosting, frizz-fighting serum that works around the clock. Applied before bed, it delivers overnight repair while you sleep and continues working throughout the day, ensuring your hair is always in peak condition. Redken’s Global Ambassador Sabrina Carpenter swears by it, and if you’re serious about hair health, it’s a must-try.
The Overnight Haircare Revolution
Finding time for deep treatments can feel impossible. Between work, social plans, and daily responsibilities, long haircare routines just don’t fit into a busy schedule. That’s why overnight hair treatments are taking over. These products work while you sleep, strengthening strands, reducing frizz, and delivering hydration without any extra effort.
Why you should consider overnight repair:
- Time-Saving: No need to carve out extra time—apply before bed and wake up to healthier hair.
- Maximum Hydration: Hair absorbs moisture more effectively at night, away from environmental stressors.
- Stronger Strands: Overnight treatments reduce breakage and improve elasticity, so you wake up with shinier, healthier hair.
The Obsession with Glass-Like Shine
Shiny hair is everywhere this season, and it’s no surprise. From polished waves to sleek ponytails, glossy, healthy-looking hair is in high demand. But achieving that reflective shine isn’t just about appearances—it’s about hair health. Dull, lackluster hair is often a sign of dryness and damage, but the right products can restore vibrancy, leaving hair looking and feeling its best.
For hair that needs an instant shine boost, Redken Acidic Color Gloss is the go-to solution. Designed for color-treated and virgin hair, this pH-balanced formula enhances shine and maintains long-lasting vibrancy.
Redken Acidic Color Gloss Activated Glass Gloss Treatment
The Acidic Color Gloss Activated Glass Gloss Treatment delivers:
- +76% shinier hair after just one use**
- A mirror-like glass shine that lasts up to three days*
- Deep conditioning benefits to smooth and soften strands
For best results, pair it with the Acidic Color Gloss Shampoo and Conditioner, and Acidic Color Gloss Heat Protection Leave-In Treatment, which work together to maintain color brilliance and enhance overall shine.
Acidic Color Gloss Shampoo and Conditioner
Redken Acidic Color Gloss Heat Protection Treatment
Enhancing Hair During Color Services
For those who love to experiment with hair color, maintaining strength and shine while preventing damage is key. And the secret to shiny hair alongside every color service is the addition of a Redken Shades EQ Bonder Inside gloss. Formulated with Citric Acid and Taurine, offering a pre-dosed bonder that protects sensitized hair during and after lightening services. By reducing residual alkalinity, this system ensures flawless color results while maintaining the hair’s integrity. Expect strong, healthy, and exceptionally shiny hair, even after color treatments.
*Based on consumer test, Acidic Color Gloss Glass Gloss Treatment
**Acidic Color Gloss Shampoo + Glass Gloss Treatment vs. unwashed color-treated hair
