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Half Up Half Down Bridal Hairstyle How ToEvery bride wants to feel timeless and effortlessly radiant on her wedding day, and when it comes to bridal hairstyles, there’s one look that strikes a perfe...
What Are Phthalates? And Why Are They in My Beauty Products?
Ever read the ingredient list on your favorite beauty products and noticed "phthalates" mentioned? Or maybe you’ve seen a product proudly labeled as “phthala...
The Twist Ponytail Hairstyle: Step-by-Step Tutorial
Master Hairstylist and Matrix Educator, Kiley Potter, shares with us one of her favorite ponytail styles! Whether you’re looking for a romantic style for you...
Holiday Hairstyle Tips You Don’t Want To Miss
The holidays are here. And whether you’re still trying to hold out or have already succumb to the Pumpkin Spice season, now’s the perfect time to start plan...
May 04 2016 / amika
Get The Look: Allison Williams at The Met Gala 2016Get ready to swoon over Allison William's hair! See the steps to get this fishtail up style...
April 15 2016 / amika
How to Wash Your Hair Without WaterWhether you're ramping up for Coachella or planning your annual backpacking trip, in this day and age, saving water is a growing concern. Learn how your hair...
March 25 2016 / amika
The Perfect BodyIt's never been this easy to have the perfect body. Try latest product tips and tricks for voluminous hair...
February 24 2016 / amika
5 Reasons Why You NEED Dry ConditionerHaven't heard of dry conditioner yet? Learn why you need this miracle hair product in your life...
February 13 2016 / amika
NYFW 2016 Adam Selman Styled By amikaNYFW is underway and we are loving these looks created by Key Stylist James Pecis for amika!
December 18 2015 / amika
New Year's Resolutions - The Hair EditionJanuary 1st tends to bring new goals and dreams to the table but what about your hair? Read on for 8 New Year’s Resolutions your H-A-I-R will be extremely th...
November 10 2015 / amika
Meet Virgin: The Newest Addition to the amika Pro FamilyBasic color changes are officially in the past—clients are now visiting their stylists with the “go big, or go home” mentality and requesting looks that push...
October 05 2015 / amika
How-To: Get This Beauty Editorial Look!amika loves a bold hair look and this one by Ashley Lynn Hall for Marie Claire Indonesia provides maximum impact! For the beauty editorial, Hall took the tre...
September 22 2015 / amika
nyfw step-by-step - desigual ss2016Fresh hair and the photo’s to match! From Desigual SS2016, Lead Stylist Edward Lampley for amika gives us the behind the scenes step-by-step that will leave ...
