Hottest Stories
Half Up Half Down Bridal Hairstyle How ToEvery bride wants to feel timeless and effortlessly radiant on her wedding day, and when it comes to bridal hairstyles, there’s one look that strikes a perfe...
Ever read the ingredient list on your favorite beauty products and noticed "phthalates" mentioned? Or maybe you’ve seen a product proudly labeled as “phthala...
Master Hairstylist and Matrix Educator, Kiley Potter, shares with us one of her favorite ponytail styles! Whether you’re looking for a romantic style for you...
The holidays are here. And whether you’re still trying to hold out or have already succumb to the Pumpkin Spice season, now’s the perfect time to start plan...
April 01 2015 / amika
Get the Look: Bombshell BlowoutNothing in hair says sexy and sultry more than a voluminous blowout. Here are the steps for how you can give yourself the perfect blowout
April 01 2015 / amika
3 Reasons Not To Neglect Your NozzleIf you are doing blowouts without nozzles you're probably wondering why the results are frizzy + unruly. Here is why...