How To Enter The Redken Gloss Boss Awards
It's your time to shine! The Shades EQ Gloss Boss Awards is a contest featuring your favorite Blonde Shades EQ creations! The winner gets a chance for their work to be featured by Redken online, in stores, and on social media. Simply tag your favorite blonde look created with Shades EQ on Instagram with the tags: #Redken_Contest and #ShadesEQ2024Contest for a chance to win*(Full details below).
Introducing New! Redken Acidic Color Gloss
It's your time to shine! In-salon gloss treatments have always been the #1 way to add shine to your hair, but now there’s an innovative at-home option to extend your color vibrancy, add shine, and protect your haircolor. From permanent shades to toners and glosses, if you’re looking for a way not just to protect your color but enhance it, Redken Acidic Color Gloss is the answer to Ignite Your Inner Shine.
Quiet Luxury Hair Trends To Put On Your Radar
Hair color naturally begs to be darker during the colder months. In addition to craving these colors, the new trend toward “quiet luxury” is also influencing our style choices. We’re seeking less contrast and more blending but in different ways than ombre or balayage trends of the past. As we focus on tone-on-tone hair color trends instead, we’re seeing healthy hair become paramount and the addition of hair styling or accessories to add a touch of glamour instead.