
Color Placement Techniques - What To Use & When
When it comes to color placement there are 3 lines to be aware of: horizontal, vertical, and diagonal. Learning to understand each how to blend them, and their own unique effect will help you create the optimal result your client is looking for. Understanding the basics of these theories allows for much more creativity behind the chair and the ultimate bespoke highlights for your clients.

At The Backbar: How To Pick a Color Family
A color may lift too brassy or cool, or a hue may come out overly ashy. Therefore, being a great colorist isn’t just about placement and following a formula, it is about learning how to pivot when necessary and think outside of the box to fix your mistakes. One of the best tools colorists have at the backbar is Redken Shades EQ.

Why You Need Dry Shampoo, Now More Than Ever
Greatly evolving since its conception, read on to discover why you need a dry shampoo now, more than ever.