When it comes to color corrections, the right color range can make all the difference. Whether you’re neutralizing unwanted tones, fixing banding, or blending stripes color, choosing a product that’s reliable, versatile, and gentle is key. That’s where Wella Professionals Color Touch shines, literally.
Always loved, now better than ever — Color Touch is a demi-permanent range that proves it’s more than just hair color. As a creative solution for improving even the most challenging color corrections, we’re diving into why Color Touch is the must-have color line for flawless color corrections, along with how to pair it with Wella Professionals ULTIMATE REPAIR for unbeatable finished results.
Why Wella Professionals Color Touch Great for Color Corrections
Wella Professionals Color Touch gives you the confidence to handle any color correction with vibrancy, shine and a vegan formula that’s consistent and true-to-tone, no matter the hair condition.
With an extensive shade range, Color Touch is designed for transformative toning, color corrections, grey blending, color balancing, blonde toning and color melt services. It’s ideal for addressing common color correction issue like hair that’s too light or dark, or too warm or cool. With the ability to ensures more even saturation for color consistency, you’ll be able to deliver personalized color solutions whether neutralizing, toning, blending or refreshing color.
What You’ll Love: Gentle & Effective Formulas
Ammonia Free¹, Color Touch promotes healthy, shiny hair. Its demi-permanent formula ensures predictable, stunning results while being kind to your client’s strands. With a palette of shades that allows for true creativity, Color Touch empowers you to meet every client’s color goals. Whether you’re creating subtle transitions, blending tones, or correcting a major mishap, this range is your go-to.
The Integrated Metal Purifier was included in the formula to help prevent hair damage caused by metals. By incorporating this directly into the formula, Color Touch improves the health of the hair alongside streamlining the coloring process — which saves you time and increases profitability behind the chair. Fading beautifully over 28 washes, meaning no lines of demarcation and overall happier clients between appointments.
¹except Color Touch Plus which is low-ammonia.
Using Color Touch for Common Corrections
Creating an Even Base:
If hair has become too light, you may want to fill or pre-tone the hair before your final shade selection. To do so, start by finding a shade that matches the desired underlying pigment, then apply your formula to create an even base. Once rinsed and hair looks more even, you can layer on your target shade for your final finish.
Neutralizing Unwanted Tones
If hair grabs too much warmth or coolness, Color Touch can bring balance back with its precise, predictable shades. Its multi-dimensional formula ensures even coverage, giving you control over the final tone especially when toning vibrant blondes.
Blending, Banding and Harsh Lines
If color banding is an issue in your client’s color, Color Touch’s gradual fading formula is key. Its demi-permanent nature allows it to blend seamlessly with existing tones, creating a smooth, cohesive look and washes out beautifully over 28 washes to reduce any lines of demarcation.
If you’re looking to cover or blend greys beautiful, Color Touch is a low-commitment formula that achieves up to 70%¹ grey coverage. ¹With Color Touch Plus.
Pairing Color Touch with Wella Professionals ULTIMATE REPAIR
Corrective color demands healthy hair, which makes Wella Professionals ULTIMATE REPAIR the perfect complement. By repairing damage and delivering healthier hair, this regimen takes care of your hair from shampoo to style.
The ULTIMATE REPAIR Regimen
- Shampoo & Conditioner: Nourish and strengthen hair from the first step with targeted nutrients to enhance moisture and condition.
- Repair Mask: Hydrate and rebuild with targeted care including AHA and Omega-9 to strengthen and rebuild the hair fiber. With use you’ll notice 6x easier detangling¹. ¹on wet hair, vs. non-conditioning.
- Miracle Hair Rescue: Repair hair damage in 90 seconds ¹, leaving hair 12x smoother³ and 99% less prone to breakage² . ¹When using ULTIMATE REPAIR Miracle Hair Rescue, ² When using ULTIMATE REPAIR Miracle Hair Rescue. Instrumental test versus non-conditioning shampoo, ³Vs. non-conditioning shampoo.
- Protective Leave-In: This leave-in provides 5-in-1 protection to shield hair from UV, up to 450º F heat, frizz, mechanical damage and breakage. Additionally, it protects all hair types for up to 72 hours¹ and increases manageability leaving hair soft, silky, and 8x smoother ². ¹When using ULTIMATE REPAIR Miracle Hair Rescue or Mask. Versus non-conditioning shampoo. ² Instrumental test versus non-conditioning shampoo.
Wella Professionals ULTIMATE REPAIR Shampoo ($25.00), Wella Professionals ULTIMATE REPAIR Conditioner ($25.00), Wella Professionals ULTIMATE REPAIR Mask ($35.00), Wella Professionals ULTIMATE REPAIR Miracle Hair Rescue ($35.00), Wella Professionals ULTIMATE REPAIR Protective Leave-In ($35.00).
