Articles

Clients are often eager to jump on the latest hair trends. Celebrity style and Instagram influencers are constantly showing off new hair colors, which leaves clients craving a change. While a change of color can work for most, there are certain factors that should be thought through before any big transformation. Mainly hair type, skin undertone, and upkeep. As a professional, you can help guide them to determine which hair color is best for them. The best place to start? With their skin tone. Looking at the undertones in their skin color can help guide the hair color process. To help stylists behind their chair, we’re sharing what you need to consider when helping clients pick a new hue. 

From spacing out washes to avoiding the sun like the plague, many women are willing to go to extreme lengths to go longer in between color touch-ups. But are your experimental methods actually working or are you doing your hair a major injustice in the long run? We’re breaking down our fave tried-and-true tips for keeping your color looking fresh for as long as possible. 

To take a peek into his creativity and his influence, check out Redken Global Creative Director Guido Palau's wrap up from the SS20 season.