Articles

Conditioning, color, shine — these are just a few of the reason’s why glossing treatments are so popular in the salon. The latest reason why we love them? For their customization! From creating a bespoke finish to their low-commitment, Redken Shades EQ is the best way to quickly and confidently gloss clients looking for a swift change. 

Known for her viral TikTok videos, dancer Addison Rae shows off a bold new move with a golden bronde hair transformation. Lightening up her go-to brunette just in time for the 2021 Kids' Choice Awards and the spring and summer months, the social media star proves she is a true color chameleon. Although Addison Rae has transitioned from her signature shade to lighter blonde tones in the past, this new color is our favorite iteration to date! Read on to learn more from Addison Rae’s colorist and the Shades EQ formula she used to get the look!

We all love the extra hours of sunlight daylight savings brings, but let’s face it: the time change takes a little getting used to. As we spring forward we gain an hour of sunlight but lose an hour of sleep, which can easily throw our daily routines out of whack. Save a little time and energy when you need it most by opting for Deep Clean Dry Shampoo in your hour of need.