Articles

Platinum and Old Hollywood, Buttercream or Golden Hour and Expensive Blonde — no matter the tone your blonde takes on this season, Wella Professionals can help you achieve effortless results while also looking after the integrity of your hair.

Due to consistency in booking, grey coverage clients are often referred to as the “bread and butter” of salon business, which is why finding a color range that you can rely on is so imperative. Over the years, product innovation has improved greatly, and with Wella Professionals Koleston Perfect featuring Me+ Technology, achieving brilliant, dependable results for these clients is easier than ever. Read on for a few of our favorite tips to achieve grey coverage. 

Each and every day our strands get put to the test. They are bleached, braided, pulled into topknots, heat styled into sleek blow-dries, and curled or straightened to our heart’s content. Even if you treat your hair with extra TLC things like UV damage and product buildup can eventually lead to a lackluster appearance. Fighting against these outside factors might be easier than you think — with a few key product switches achieving smoother, more luminous hair is in sight.