Articles

Achieving the perfect blonde can be a commitment for the stylist and client. Depending on starting level, texture, porosity, and type, the hair goes through a severe transformation to get to the desired color. Whether utilizing balayage, babylights, or traditional foil applications, Redken’s latest innovation New Flash Lift Power 9 Bonder Inside, lifts up to 9 levels in one application and ensures a brighter blonde with less breakage. 

Posting your styles to social media is a great way to market your services. As an online portfolio of your work, it gives your returning clients a great reference tool, attracts and inspires new clients and is a great way to interact with your community. When it comes to stepping up your social media game it is important to note that it is about more than just adjusting your posting schedule. Keep reading to learn more about best practices for posting and how you can engage your audience.

Hair can be susceptible to damage for a variety of reasons — from environmental exposure to too many topknots or excessive heat styling damage. Caring for damaged hair differs depending on your hair type and texture, but when it comes to color-treated hair — there are specific treatments that should be used to repair your locks.