Articles

We’ve all been looking forward to spending more time in the sunshine this spring and summer, but while being outdoors is pleasant for the senses, being exposed to excess UV rays can wreak havoc on strands. In order to easily combat the effects of sun, heat and environmental damage, clients should pay attention to the effects these factors have on the pH of hair and utilize products to balance it. Enter: Acidic Bonding Concentrate Intensive Treatment.

Anyone who colors their hair regularly is privy to Redken Shades EQ. This professional-only product is a staple in most salons across the world and has been the most talked-about demi-permanent line for ages. Redken Shades EQ performs more like a conditioner than a hair dye and is available in an array of intermixable colors. It is the answer to correcting unwanted tones (read: brassy), switching up your shade with a non-committal color (pastels anyone?), or simply adding a serious dose of shine. No matter what your go-to shade is, Redken Shades EQ should be part of everyone’s salon service. 

We’ve seen platinum, vanilla, warm and expensive blonde this past season, but as we head into the next season it’s all about achieving the perfect summer blonde! Decoding what that means and more, keep reading to hear about the best tips and product picks for blondes below.